Drivel

Tuesday, June 13, 2006

CBS is great...

Watch this spoof about Ben Bernanke done by the MBA students of Columbia Business School (CBS). It's freaking hilarious, a definite must watch. Yes, I know I'm a month late, and I blame my friends, especially one Columbia bound academician (no Taida shirt for you =P).

On a side note, just yesterday I was arguing with Kok Heng about the importance of emphasisng a brand's positioning strategy in advertisements, and that relying solely on catchy jingles (which seems to be the fad these days) that don't strengthen a brand's position is a waste of marketing budget.

I stand corrected. Who needs HBS or Wharton - repeat after me, CBS is great, wouldn't change his fate, CBS is great, wouldn't change his fate, CBS is great..